Tech innovation is our super power
On started with a simple goal – to revolutionize running, bringing innovative ideas to life through technology.
We're dedicated to creating a future where every On product is fossil-free, and engineered for circularity. We're pioneering technologies to create positive impact, both for our people and the planet. Creating high-performance products, with the lowest possible footprint – all Swiss-engineered in the On Lab.
Our core pillars
We believe progress lies in technological innovation. Experimenting better. From the humble garden hose stapled to the outsole of our first prototype, all the way to our ultimate vision of building a brighter future with fossil-free materials and circular systems. Our three main focuses are:
- Using alternative materials
- Creating circular systems
- Driving sustainable production